Finance strategist Craig Alexander Rattray is expanding the Know Your Numbers (KYN) division of his Corporate Solutions business with a host of new initiatives to help business owners begin 2025 decisively.
KYN was established by the Glasgow-based cash flow specialist two-and-a-half years ago to help give entrepreneurs a better grasp on running their businesses. It has since proved hugely successful in helping owners not only transform their companies, but themselves too.
Rising demand has prompted Rattray to expand, spearheaded by the launch of his book, Know Your Numbers Mastery, which is packed full of advice and tips to set business owners on the path to sustained success. It is due to be published on Friday, 17 Jan.
The latest publication is Rattray’s third book following on from Mastering Cash Flow For Business Owners (2021) and Lessons From The Rocking Chair (2024).
Rattray, an authority on corporate finance and cash flow, says his new book will empower entrepreneurs to make informed decisions that improve cash flow, increase profits, and build lasting value in their businesses.
As well as this month’s book launch, the coming weeks will see Rattray run his first-ever in-person KYN workshop, launch a KYN group focusing specifically on the construction sector, while season two of the KYN Podcast also launches after eight successful episodes in its debut season in conjunction with GO Radio. A new website is also being rolled out which will feature on-demand webinars.
Rattray, who established CR Corporate Solutions in 2009 to provide strategic development and financial management support to ambitious SMEs, said: “It’s been an incredible two-and-a-half years since Know Your Numbers was launched.
“The feedback has been terrific and has changed the way people run their businesses and their personal lives too. They are given the knowledge to think differently and make better decisions which allows them to focus on what they are good at – the operational side of the business.
“It struck me that it would be very useful to have all this information compiled in one place to make it easy for people to reference, hence the publication of the book and the new KYN website.
“I’m looking forward to setting up the new groups as we expand KYN and can’t wait to see the results. The step-by-step roadmap is based on over 30 years of in-the-trenches experience. This is not about theories or generic advice but about proven practical strategies that deliver real results. No fluff or financial jargon – just the tools, support, and expertise needed to allow people to make better decisions and finally see the bigger picture.
“By applying the learnings and new knowledge, owners can focus on growth and running their businesses with reduced stress whilst making more money. And because we make it risk-free by providing a 100% money-back guarantee, joining is a no-brainer.”
